RD Shanklin & Associates, LLC specializes in marketing and communication strategy concentrating in the healthcare and life sciences industries. Our approach to planning and managing client engagements typically include the following steps:
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Assess
- Through client engagement, gain overview of current state along with key issues and concerns
- Analyze as-is-condition and gain alignment with client on key issues and concerns to address
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Plan
- Map viable solution options to identified issues and concerns
- Define approach and develop plan for business solutions
- Obtain buy-in commitment and support from key stakeholders to move forward
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Build
- Design and develop proposed solutions to achieve agreed upon goals and outcomes
- Review and finalize proposed business solutions and outcomes
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Deploy
- Present business solutions and make modifications based on client feedback
- Deliver the proposed solution to meet agreed upon goals and outcomes
