Four Key COVID-19 Consumer Dynamics Driving a Lasting Impact On Pharma Marketing
With COVID-19 as the back drop, how do we move forward as pharma marketers to ensure that we remain relevant and effective to our key customers, patients and healthcare providers (HCPs)? What should we incorporate in our 2021 plans to help them get the information and resources they need to positively impact patient outcomes in health conditions beyond COVID-19?
